Sunday, January 12, 2014
How to turn your friend into an MLS fan
Free Beer Movement! Take them to a match. Pay for their ticket, bring great beer to drink beforehand, and always be ready to answer any of their questions with a smile. If you generally stand in a loud SG, be careful about bringing them there for their first match. It can be pretty overwhelming and the disorientation of it all might turn them off. In general, don't oversell, don't overhype. Just make it into a fun activity. If they feel like you're giving them a sales pitch, it'll feel inauthentic and awkward for them. But if they feel like you're just a few friends hanging out and watching a game, they'll enjoy it a lot more. A great way to do this is to lie to them and say "hey, I've got a couple extra tickets. Wanna come along? My treat," that sort of thing.Remember to let them fall in love at their own pace; they won't come away from their first match completely enamored (probably). But if you keep things fun, light, and low-key, they'll probably want to come back for more.